{"product_id":"noori-modal-kashmiri-daman-chikankari-kurt","title":"Noori Modal Kashmiri Daman Chikankari Kurt","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAbout the Noori Kashmiri Daman Kurti\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eNoori is the collection for women who understand that the finest things are always in the details. The name itself — Noori, meaning luminous, radiant, filled with light — speaks to what this collection is about. Not loudness. Not obvious decoration. But the kind of beauty that comes from exceptional fabric, exceptional handwork, and the kind of considered design that knows exactly where to place its richness and where to let the fabric breathe. Every piece in the Noori collection is made on premium fabric — softer, smoother, and more luxurious than standard Chikankari base cloths — and worked by the most skilled artisans in Lucknow's Chikankari community.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe Kashmiri Daman Kurti is one of the most distinctive pieces in the Noori collection. The word daman means hem or border in Urdu — and in this kurti, the daman is everything. The full hem of the kurti carries a wide, richly worked Kashmiri border — dense paisley and floral motifs drawn from the Kashmiri design vocabulary, embroidered in Chikankari thread with the layered complexity and the interior detail that Kashmiri motifs demand. The border runs the full circumference of the hem, making the fall of this kurti one of the most beautiful things about it — every step reveals the full Kashmiri Daman in motion. Above the daman, the body of the kurti carries delicate Chikankari floral handwork across the yoke and chest — lighter and more open than the daman, giving the eye a place to rest before the hem announces itself. On premium Modal, the whole kurti — the handwork, the daman, the silhouette — comes together with a softness and a drape that makes it as comfortable as it is extraordinary.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Ekaasam","offers":[{"title":"Default Title","offer_id":48058302890196,"sku":"EKA-NRI-KDM-001","price":1932.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0768\/1199\/3300\/files\/DSC_0064copy.jpg?v=1780931772","url":"https:\/\/ekaasam.com\/products\/noori-modal-kashmiri-daman-chikankari-kurt","provider":"Ekaasam","version":"1.0","type":"link"}